Learn how to Identify Audience Interests
using NativeAI NLP for Content Analytics
1 Million+ Audience Interests
Advanced Topic Classification & Tagging
Automatically Tag Stories with Authors & Interests
Click to find out what readers are interested in!
Using Machine Learning, NativeAI
Understands content, topics, articles & stories
Groups related topics to form Interest categories
Maps Audience behavior & engagement with Interests
Allows you to Segment Audiences by their Interests
Understand your Audiences' Interests to improve your Audience Development efforts. Answer questions about Triggers, Intention to subscribe, Paywall Decision making, Advertisement Targeting and more using granular data.
Affinity - Which audience segment(s) will engage better with a given article
Loyalty - Which audience segment(s) are likely to upgrade to a paid subscription
Targeting - Which Location, Channel, Demographic & Audience Interest Segment filters maximize ROI for my Advertisers
Editorial - Which topics should I publish more articles about?
Manage all these with our highly intuitive Content Analytics Dashboard that features all the essential metrics that every digital publisher should use. The Dashboard can also be shared with all your teams including Editorial, Audience Development, Marketing & Data Analytics and offers the following features.
Audience Interest Maps
Realtime Analytics Dashboard
Engagement Quality (EQ)
Traffic Growth Opportunities
Experience the power of the NativeAI Content Analytics platform. We will demonstrate
how our Natural Language Processing engine uncovers audience interests,
and how you can use them over a 15 minute call.