content marketing

Content Win: Run Westin

By NativeAI / June 27, 2016

Today’s big content win is Run Westin.

The offering – an in-depth Tumblr as well as social posts – features content related to running and traveling from Chris Heuisler, the hotel chain’s “National Run Concierge.” The pieces cover specific running advice as well as broader tips on how to stay healthy while traveling. There are also running routes for various cities on the company’s website.

It’s a super smart way to reach a passionate audience – runners who travel frequently – and to highlight Westin’s Move Well campaign.

Check it out here.

Written by NativeAI / June 27, 2016

The NativeAI & News360 team curates this blog with valuable insights and interviews from content publishers, marketers and analytics experts across industries. We are committed to provide the best possible Content Intelligence tips and tricks you can find on the web to boost your digital media publisher business.