content marketing

Content Win: Cigna’s Healthy Tips for Living

By NativeAI / April 25, 2016

Today’s big win is the Healthy Tips for Living content from Cigna.

The heart of this offering is a series of quick, easy, and healthy recipes (that also sound delicious). Each piece is presented as both a video and as a downloadable PDF – meaning that any cook can tackle them, from a culinary master to a complete beginner.

It’s a super smart way to take an abstract message – eat healthy – and make it actionable.

Check out the recipes here.

Written by NativeAI / April 25, 2016

The NativeAI & News360 team curates this blog with valuable insights and interviews from content publishers, marketers and analytics experts across industries. We are committed to provide the best possible Content Intelligence tips and tricks you can find on the web to boost your digital media publisher business.