content marketing

Social Media Win: Procter & Gamble on LinkedIn

By NativeAI / March 11, 2016

Looking for inspiration on how to use LinkedIn as an engagement channel for your business? Then check out Procter & Gamble’s presence on the social network.

The CPG giant uses LinkedIn in many of the expected ways – to make corporate announcements, to share jobs, and to distribute good press – but it also posts a range of other content as well. 

For example, P&G shared the Thomas Edison quote above as part of a quick #MotivationMonday message (1,800+ likes). It also posted leadership lessons from a long-time employee (1,300+ likes) and insights from a veteran working at the company (600+ likes). 

Each of these pieces is truly engaging, and each also serves to keep P&G top-of-mind for partners and job seekers.

Check out a a few example posts below, and the full social presence here.

Written by NativeAI / March 11, 2016

The NativeAI & News360 team curates this blog with valuable insights and interviews from content publishers, marketers and analytics experts across industries. We are committed to provide the best possible Content Intelligence tips and tricks you can find on the web to boost your digital media publisher business.