content marketing

Content Win: TD Ameritrade’s “Most Confident Fans”

By NativeAI / November 12, 2015

Today’s content marketing win is the Most Confident Fans offering from TD Ameritrade.

The campaign smartly mixes NFL-fandom, social media, and a contest into a compelling multi-platform experience. 

After visiting the Most Confident Fans site and linking their social accounts, consumers can see how the intensity of their fandom measures up to others, who the most confident fans are nationwide, and which football teams have the most passionate social followings.

There’s also a prize element, with eight pairs of Super Bowl 50 tickets up for grabs.

Check it out here.

Written by NativeAI / November 12, 2015

The NativeAI & News360 team curates this blog with valuable insights and interviews from content publishers, marketers and analytics experts across industries. We are committed to provide the best possible Content Intelligence tips and tricks you can find on the web to boost your digital media publisher business.