content marketing

Content Win: GE’s “Emoji Science”

By NativeAI / September 18, 2015

How do you make science interesting to a younger audience? Add emojis!

That’s the simple, and brilliant, premise behind GE’s “Emoji Science” campaign, which includes a set of entertaining videos featuring Billy Nye as well as an interactive website that hosts excellent lesson plans built around, you guessed it, emojis.

Check out the full site here and the first video in the series below.


[youtube https://www.youtube.com/watch?v=dLBj5NG6KKo?feature=oembed&enablejsapi=1&origin=https://safe.txmblr.com&wmode=opaque&w=540&h=304]
Written by NativeAI / September 18, 2015

The NativeAI & News360 team curates this blog with valuable insights and interviews from content publishers, marketers and analytics experts across industries. We are committed to provide the best possible Content Intelligence tips and tricks you can find on the web to boost your digital media publisher business.