content marketing

Content Insight: The State of Visual Marketing in 2015

By NativeAI / May 15, 2015

Marketers say professional photography is the most effective visual content type, according to a recent report from Chute and Digiday.

Professional graphics/illustrations are seen as the second-most effective visual content type, followed by user-generated photos and video, professional video, and stock photography.

The analysis was based on data from a survey of 204 marketers from brands, agencies, and publishers. Check out the full report here, it’s chock-full of insights on the rewards, and challenges, of visual marketing.

Written by NativeAI / May 15, 2015

The NativeAI & News360 team curates this blog with valuable insights and interviews from content publishers, marketers and analytics experts across industries. We are committed to provide the best possible Content Intelligence tips and tricks you can find on the web to boost your digital media publisher business.