NativeAI

Content Insight: How Young Adults Feel About Instagram

By NativeAI / May 1, 2015

Some 53% of 13- to 24-year-olds in Australia, Brazil, Canada, France, Germany, the U.K., and the U.S. say Instagram has helped them define who they are.

Moreover, 68% say they interact with brands regularly, including viewing photos, liking content, and following accounts.

The data comes from a report published by Facebook IQ and Crowd DNA.

When asked how they would describe Instagram, young adults said:

As for when young adults check Instagram, it’s pretty much constantly:

Written by NativeAI / May 1, 2015