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Content Marketing All-Stars: Kara Segreto of Prudential

By NativeAI / December 11, 2014

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How do you create compelling content in a highly regulated field? How does brand storytelling change when you’re dealing with people’s life savings?

Kara Segreto, CMO of Prudential Retirement, covered these topics with us in a recent Q&A at the Incite Summit: East. Check out her answers:

[youtube https://www.youtube.com/watch?v=Fsk4valShX4]

Written by NativeAI / December 11, 2014

The NativeAI & News360 team curates this blog with valuable insights and interviews from content publishers, marketers and analytics experts across industries. We are committed to provide the best possible Content Intelligence tips and tricks you can find on the web to boost your digital media publisher business.